If leading neuroscientists claim that 95% of all thoughts, emotions, and learning occur subconsciously, then why does most marketing target the 5% of the mind that is rational and conscious? Roger Dooley introduces his latest book Brainfluence and presents new strategies for neuromarketing success.
Business
Former Clicquot, Inc. CEO, author, and “high priestess of French lady wisdom” Mireille Guiliano discusses her book Women, Work, and the Art of Savoir Faire.
Where did the Federal Reserve come from, and what do they actually do? G. Edward Griffin, the author of The Creature from Jekyll Island, sheds light on the private bank’s clandestine origins.
Bestselling author Robert Greene joins us to offer his insights into power. Where did Tesla go wrong? How can we use power effectively? Tune in and find out from the master strategist himself.
Dan Hill, the president of Sensory Logic, Inc. and the author of Emotionomics, details the role of emotions in business and marketing.





